Foresight, Innovation & Sustainability: How to use the future to craft a leading business strategy

Season 2, Episode 1 – with Suzy Jones from Urban Splash

Suzy Jones is the Director of the Future at Urban Splash, an award-winning regeneration and property company. She is responsible for using foresight and innovation to help the company tackle the challenges of future development.

A bit about Suzy:

Suzy started her unorthodox route into property, by studying visual anthropology and snow sculpture at the University of Lapland. She then went on to pursue a career in contemporary arts and project management leading her to work with organisations such as the Design Museum, RIBA and Urban Splash.

Her background has allowed her to bridge the gap between art, architecture, and property, bringing a fresh perspective to the industry and emphasizing the importance of foresight, innovation, and sustainability in shaping a leading business strategy.

In this exciting podcast, we explore:

• Here unorthodox route in property
• Three streams of people, planet and progress - The importance of understanding people and their changing needs, the impact of the climate and ecological crisis and the need for technological progress
• Thinking long-term, 20 years plus
• The importance of companies being brave in their decision-making and aligning their strategies with the demands of the market and the planet